Virtually all professions or occupations that have a direct interraction with the general public are held accountable by a set of rules - and are often held legally accountable. But what about journalists - the traditional and now the new 'internet' journalist - what set of rules hold them accountable for their actions?

Jeffrey A. Dvorkin, Rogers Communications Distinguished Visiting Professor of Journalism, Adjunct Professor, School of Graduate Studies School of Journalism, Ryerson University, Canada, Former NPR Ombudsman (2000), Currently the Executive Director of Organization of News Ombudsmen. On the board of the International News Safety Institute. Co-authored the Ethics Guide for Public Radio for the Corporation for Public Broadcasting.

Kwame Karikari, Executive Director of Media Foundation for West Africa

Dr. Liu Chen, PhD, Associate Professor, Director, Centre for Intercultural Studies, School of English and International Studies, Beijing Foreign Studies University