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Feel More in Jiuzhai
    2008-01-16 15:02:11     CRIENGLISH.com

Jiuzhaigou becomes a fairyland full of glittering ice waterfalls and snow-capped mountains each winter. This year, the icy season is expected to last through March 31. Located in the Aba Tibetan-Qiang Autonomous Prefecture in southwestern China's Sichuan Province, Jiuzhaigou was listed as a UNESCO World Heritage Site in 1992. [Photo: CRIENGLISH.com]

With its snow-capped mountains, glittering and translucent ice waterfall and sapphire lakes scattered among the valleys, Jiuzhaigou is an enchanting winter destination.

The striking blend of the blue water and grayish trees composes a more profound visual effect of cold beauty, providing a pleasant contrast to Jiuzhaigou in autumn, its peak season.

Many visitors who attended the fourth Ice Waterfall Tourism Festival earlier in January were surprised at how well-preserved the area's natural resources are, considering that 20,000 visitors flock to Jiuzhaigou daily during the peak season.

Jiuzhaigou, widely considered one of the most beautiful places in China, was listed as a World Heritage Site in 1992. It is also credited as a geographic park and a 5A-level national scenic spot.

As the only domestic scenic spot with these three designations, it has become a hot destination for tourists. Despite its remote location in Aba Tibetan-Qiang Autonomous Prefecture, every year vast numbers of visitors come to drink in the beautiful landscape and experience the exotic Tibetan culture. As a result, over the past decade, many changes have taken place in this once-quiet valley.

Tourism has now become Aba's major industry; statistics show the area received 8.8 million visitors and tourism revenues of more than 7.4 billion yuan last year. Yet, most visitors travel many hours just stay for a day or two. Why does it seem that people are not content to remain in Jiuzhaigou? With its abundant cultural offerings from nine ethnic villages, the area certainly doesn't lack the human element that is often part of a destination's appeal. So what's missing from this remote wonderland?

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